Red and Dog

Red and Dog: style that inspires

Red and Dog is a stylish clothing and footwear store for women, men, and children. The company was founded in Kharkiv and since 2014 has been producing and selling clothes for the whole family not only in Ukraine but also abroad. 

Today, the Red and Dog brand is an expression of pride in national production, which, despite enemy shelling, continues to work and give people a "wearable mood." 

The company is characterized by professional service and high quality products. The company uses only the best materials and accessories, and each product is carefully controlled. Red and Dog is focused on creating not just clothes, but a style that reflects modern trends and classic values.

Red and Dog is a Ukrainian brand that does everything possible to ensure that Ukrainians can dress comfortably and stylishly.

The Red and Dog store uses the Torgsoft accounting program to control every stage of trade. 

Thanks to Torgsoft, the store maintains close communication with customers, responds to their needs and wishes, which allows it to constantly improve the range and quality of service. As a result of trade automation and product accounting, the Red and Dog store has significantly increased staff efficiency, reduced errors, and improved business performance.

What processes have been improved in the Red and Dog store with the help of Torgsoft?

1. Inventory management. The store has established a system for tracking and controlling goods, their movement to and from the warehouse, and between points of sale. Employees can see the current state of the warehouse at any time, how much product is left in stock, and what needs to be ordered. 

2. CRM. Torgsoft stores information about customers and their purchases, which allowed Red and Dog to establish high-quality service and analyze customer preferences and actions.

3. Marketing. The program allows you to set up and automate various marketing campaigns, for example, send customers newsletters about promotions or orders via SMS, Viber, and email, according to the selected parameters. Torgsoft supports integrations with various business services. 

4. Financial accounting and reporting. Torgsoft generates reports for effective management of finances and business resources. This helped the company to understand what they were wasting money on and which sales channels needed more attention and funding.

5. Increase work efficiency. Automating routine tasks allowed Red and Dog employees to save time and focus on other important tasks.

6. Reduction of errors. Since the program controls and automates various operations, employees make fewer mistakes.

7. Increasing business transparency. At any time, the owner or other responsible person in the company can access up-to-date information about customers, order status, goods movement, sales, etc.

8. Improved analytics. The accounting program generates detailed reports that help the store owner analyze various aspects of their business, from procurement planning to sales analysis, and make better strategic decisions.