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Natalia Mitroshina
Natalia Mitroshina

Author and content analyst on trade automation

Torgsoft released an updated version of the Online Market module 

Torgsoft released an updated version of the Online Market module

In July, Torgsoft announced the release of an updated version of the platform for launching an online store — Torgsoft Online Market (TOM). 

Torgsoft — a developer of software for retail — shares tips on how entrepreneurs can quickly and with minimal investment launch online sales and implement an accounting system in business operations.

What is TOM?

Torgsoft Online Market is a virtual commerce platform that allows entrepreneurs to launch an online store in one day, fully integrated with the Torgsoft accounting system, without involving third-party developers.

Unlike website builders or Shopify solutions, TOM does not exist separately from the accounting system. It is an internal module of the Torgsoft program that ensures seamless synchronization of offline and online sales and minimizes the human factor. 

Torgsoft offers a ready-made CRM system for managers and sales staff: orders from the website immediately enter the accounting program, where they are easy to manage from a single interface. 

Data exchange also works in the opposite direction: any changes in prices, products, or stock levels from the program are automatically transferred to the online store. 

You will be able to keep records of customers, their purchases, contact details, and order history, as well as configure a loyalty program, personalized discounts, and send mass mailings in Torgsoft. 

What is TOM

What improvements are included in the updated version of TOM?

TOM has a full set of features for site administration and sales management, built-in SEO tools, supports rapid integrations with business services and third-party scripts.

In the updated version of TOM, the user gets ready-made settings: 

  • integrations of orders with Ukrposhta,

  • support for payments with Monobank,

  • integrations of payment services LiqPay, WayForPay, and Portmone,

  • automatic synchronization of orders with the KeyCRM service, and more.

How is TOM different from other platforms?

As the product developer Ihor Badanyuk noted, Online Market is not a separate site on a builder. It is part of the Torgsoft system. You will work in close connection with the accounting program:
TOM is configured in 1 day, provided the product nomenclature is correctly entered in Torgsoft. Sites on builders can take weeks to create, and online stores with unique designs from developers can take months. And all this will cost you 2–3 times more than TOM in the end. 

At the same time, Ihor emphasizes, the client does not pay sales commissions and does not pay extra for each customization; all services are included in the option package. Unlimited placement of products and photos is also provided. 

What is the payment model for Torgsoft Online Market?

TOM is not a separate program; it is an additional module purchased for the Torgsoft accounting program and paid by subscription (maximum for one year — 29,900 UAH, minimum for one month — 2,950 UAH). The longer the term the client chooses, the cheaper the service. 

As a bonus, new clients are provided with a free 30-day demo version of the option, which includes technical support and full site setup. 

A referral program is additionally available: for recommending TOM to friends and acquaintances, the client will receive +1 month of free use of TOM, and the friend will get a 5% discount on purchasing the TOM option.

TOM — launch fast, sell with ease!


Програма обліку товару | Торгсофт



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