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Business and motherhood: how to open a business sitting in the maternity ward?

08.12.2022 11:03
Natalia Mitroshina
Natalia Mitroshina

Author and content analyst on trade automation

Business ideas for mothers on maternity leaveWe have collected the top business ideas for maternity leave in 2022 that will help mothers turn an ordinary hobby into a profitable business, while distracting from the routine and devoting time to themselves. 

Business plan sketch: looking for an effective niche for your own business

Choosing a promising business idea is the most difficult task on which future earnings depend. To determine what business to do for a mother on maternity leave, use the advice of experienced mothers:
  • Assess who will be interested in the business you would like to do; what is the level of competition.
  • Think about how your idea is similar, how it differs from other similar ones? Try to improve it and offer something new.
  • Estimate the amount of start-up investment to start a business on maternity leave. What will you need, besides the purchase of goods - equipment, advertising services, assistants?
  • Calculate the margin of the product or service: will the initial price cover your costs and efforts? How long will it take to "break even" when you fully recoup the initial investment?
If you are seriously thinking about starting your own business, it will not hurt to study the legislative aspects in the field of entrepreneurship and advertising, get acquainted with the basic theory of trade, marketing tools for business promotion, etc.

What business can be opened on maternity leave

You can start your own business without investing money. There are many examples of how women during maternity leave completely changed the field of activity and turned their favorite business into a highly profitable business without having much money.
The most popular areas of business for mothers on maternity leave:  

Decorative and applied arts, or hand-made

Handmade products in maternity leave

This niche is very popular among women on maternity leave. Weaving, knitting, sewing, embroidery, creating souvenirs, paintings, artificial flowers, candles, soap, toys - everything that is made with your own hands - brings a good profit. According to various analytical resources, the demand for handmade goods will only grow from the 2020s. If you have skills in a certain business and your heart is in it, go for it. 
The first customers can be found on social networks. For a successful start, ask friends and acquaintances to support your page. Advertise your products so that as many people as possible know about them.

Tutoring and online education

Success in this niche depends on your financial capabilities and desire/ability to teach others. If you want not only to give individual lessons on subjects in which you feel like an expert, pay attention to the following educational areas:
  • promotion of your YouTube channel on various topics: cooking, fitness for mothers, child care tips, developmental channel for mothers and children; how to buy children's clothes on foreign websites, etc,
  • coaching, psychological counseling,
  • opening online schools or online groups.
Currently, high-quality online education in Ukraine, or even abroad, is in demand more than ever, because most children are forced to leave their homes and switch to distance learning because of the war.
On the other hand, individual online lessons can also be very profitable if you find students abroad. Place your portfolio, for example, on a tutoring website - upskillstutor.com or buki.com.ua. Here, teachers and tutors offer their services in any subject or activity - from programming to art therapy. By the way, the price of one guitar lesson starts from $10 per hour.  

Freelance

A popular niche not only among women on maternity leave, but also in general people who want to work for themselves, regardless of the schedule and conditions of the employer. Freelancers are already businessmen. In order to start earning on this type of business, find your strengths. What can you do best - write articles, take cool photos, create logos or website design, design in 3D Max, program in JavaScript, or maybe provide legal or consulting services for companies?
Top freelance exchanges: western - upwork.com, fiverr.com, freelancehunt.com, weblancer.net; Ukrainian - freelance.ua, kabanchik.ua, etc. Here you can choose the field of your activity and quickly find customers by properly designing your portfolio.

Drop-shipping

Dropshipping is the sale of goods via the Internet directly from the supplier. Drop shipper earns due to the markup on the goods purchased at a low wholesale price, while he does not participate in the organization of the warehouse and delivery of the ordered goods. His role is to advertise products in the online store and actively communicate with customers.
Drop-shipping does not require large investments, so this business can be perfect for mothers on maternity leave. The income on this job depends on the size of the product margin and directly on your sales abilities.  

Baking, sewing to order

If you know how to cook according to original recipes - create sweets and sweets, homemade pastries, surprising your family and friends - this business can be quickly monetized. Nowadays, healthy sweets, all kinds of sugar-free sweets, homemade marshmallows or marshmallows, gluten-free bars, etc. are in trend. Those who want to lose weight after childbirth can focus on making low-calorie desserts.
It is a profitable idea to provide dietary advice both for mothers on maternity leave and for all those who take care of their health. In addition to cooking, you can organize online cooking master classes or run your own cooking blog, which can also make good money if you know the principles of video content promotion.
You can also earn money by making cakes to order. One cake, if you learn how to decorate your pastries in social networks and cook from really high-quality ingredients, can cost from 300 UAH / kg.
Opening your own sewing workshop for sewing and repairing clothes is also a promising business at home on maternity leave if you love and know how to sew.
Services in the beauty sphere
Or maybe you are a makeup and hairstyle specialist and know how to do various beauty procedures - eyelash extensions, hair lamination, permanent makeup or eyebrow tattooing? Then it's time to open a mini-salon at home. Although it is quite a competitive niche, it does not require a large start-up capital.
For example, to start a manicure business at home, you will need about 12,000 UAH for the purchase of basic equipment and goods and 5-10,000 UAH - to obtain a diploma of completion of manicure and nail service courses. The costs will quickly pay off - after all, you will not have to pay rent and if you serve at least 1-2 clients a day.

Child care

This idea is not suitable for all mothers on maternity leave, because most of them, on the contrary, want to turn away from the children's topic and direct their energy in another professional direction. However, you can make good money on it. Therefore, if you love children, and not only your own, and have some initial investment - go ahead and implement ambitious goals.
One of them is to open a private mini-kindergarten. In Ukraine, the problem with the availability of free places in public kindergartens is familiar, perhaps, to all parents. Even if they stand in line immediately after the birth of the baby, it is not a fact that they will get exactly the kindergarten they dreamed of. 
There is always a demand for a good kindergarten. Currently, the average monthly cost of keeping one child in a private kindergarten in a big city is $300-500. People are also interested in children's art studios, dance or sports clubs, etc.
If you do not have the initial capital to open a full-fledged kindergarten, you can start working as a nanny or baby-sitter. At first, you can look after the children of friends or acquaintances, while your kids will be under your supervision.

Програма обліку товару | Торгсофт



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Анна Семенова
12-05-2019 в 07:59:15
В моем случае именно любовь к вязанию очень сильно помогла без финансового стресса пережить декретный отпуск. Вязала на свою семью, выкладывала фото в инстаграм, потихоньку люди стали спрашивать вяжу ли на заказ. Шапочки, пинеточки, ползунки для детишек, деньги не большие но опыт общения с заказчиком неоценимый. Сейчас у меня три помощницы, вяжем в основном плечевые изделия, ценник достаточно высокий. После декрета на работу не вышла, мое любимое вязание меня кормит).

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