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OLX

05.08.2024 09:49
Volodymyr Vytyshchenko
Volodymyr Vytyshchenko

Trade automation expert at Torgsoft

 OLX (https://www.olx.ua/)

Founded in 2006, registered in the Netherlands. OLX has been operating in Ukraine since 2014. Main purpose — online classifieds.

Purpose: selling goods and services, finding customers.

Types of publications: ads for selling new and used goods, jobs, services.

Style and frequency: concise ads, as needed.

OLX is a popular online platform for posting ads, allowing users to buy and sell various goods and services.

OLX is a popular online platform

OLX Opportunities for Business

Selling Goods and Services

On OLX, you can create both free and paid ads for selling your goods or services. Add a relevant description, photos, and price. Paid packages allow you to post a different number of ads to increase their visibility in the list and promote your store on the platform.

Finding Clients and Partners

OLX helps find clients for various goods and services. High site traffic increases the chances of quick sales and finding new clients. Additionally, you can find potential partners - suppliers, manufacturers, wholesale sellers, etc., to expand your product distribution.

Analytics and Promotion

OLX provides statistics on views and other data that help evaluate the effectiveness of ads. You can see how many people viewed your ad and the interest it generates. OLX also offers paid services to increase the visibility of your ads.

Paid Targeted Advertising

The platform offers paid tools for promoting ads, attracting more potential clients. For example, you can order banner ads that will be seen by millions of users. Detailed audience segmentation allows you to target clients based on various characteristics such as age, gender, interests, type of activity, or keywords.

Tools for Communicating with Buyers

OLX provides tools for effective communication with buyers, helping quickly respond to inquiries, resolve issues, and improve service quality.

For example, the ability to send and receive personal messages, get comments on ads from buyers, provide them with quick access to your profile to clarify details, and agree on delivery and payment.

The OLX mobile app also includes a built-in chat, allowing buyers and sellers to exchange messages in real-time.

Benefits of OLX for Business
  • Every second Ukrainian online user visits OLX at least once a month.

  • 22 million users per month.

  • Average time on site — 9 minutes.

  • 28 deals per minute.

  • Over 6 million app downloads.

  • 40 thousand deals through the "OLX Delivery" service daily.

  • OLX is among the TOP-10 most visited online resources in the country.

Personal Store on OLX

Store on OLX

After purchasing a placement package, you can fill out a business page and create your OLX store.

A ready-made online store on OLX with relevant information about your business, a description of products, services, and benefits for customers, will provide you with access to a large audience, indexing in search engines, and ready-made advertising services to promote your business.

How to Set Up a Business Page on OLX
  1. Register on the OLX platform.

  2. Purchase one of the placement packages.

  3. Fill out the business page: add information about your business, products, and services.

  4. Activate your OLX store and start selling.

Benefits of the Premium OLX Store

The Premium Store on OLX provides additional features: filtering placements by categories, displaying recommended ads, extended statistics, a mobile app, showing the "Storefront" widget, company information, logo, and banner on the business page and ad page.


Програма обліку товару | Торгсофт



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