Zakupka

 Zakupka — https://zakupka.com/uk/

The Zakupka.com domain was registered in 2004 in Ukraine. 

Purpose: promoting goods and services online.

Types of publications: product and service cards, catalogs, articles, customer reviews.

Style and frequency: informative and detailed publications, regular updates.

Zakupka is a Ukrainian e-commerce platform that enables businesses of various sizes to list and promote their goods and services online. It was created with the goal of simplifying the procurement, sales, and interaction processes between businesses and consumers. The platform allows entrepreneurs to create their own online stores, publish offers, and attract new customers.

The Zakupka catalog includes 5,929,700 products, 2,000 companies are represented on the marketplace, and the site is visited by 1,700,000 users monthly. 

Zakupka's Capabilities

1. Sale of goods and services. The platform allows you to list your goods and services for sale. 

2. Access to a wide audience. Zakupka has a large user base, allowing businesses to expand their pool of potential customers.

3. Two business models for sellers: promoting products through your own catalog or using a website developed on the portal's constructor. 

4. Showcase creation. You can create your own showcase with descriptions, photos, and prices.

5. Product promotion: Zakupka offers opportunities for SEO optimization, advertising, and other paid tools.

6. Customer reviews: collect and manage customer reviews in one place. 

7. Analytics. Businesses can track the effectiveness of their sales and advertising campaigns, analyze demand, and adjust their sales strategies.

How to Use Zakupka

1. Registration: create an account on Zakupka and open your store.

2. Catalog creation: upload descriptions, photos, and prices of your goods and services.

3. Update your assortment: regularly update information about your goods and services, adding new items.

4. Interact with customers: respond to customer inquiries, process orders, collect and manage reviews.

How Zakupka Benefits Ukrainian Entrepreneurs

1. Increased visibility: your goods and services will be visible to a wide audience of Ukrainian consumers. For example, an electronics online store can attract more customers by regularly updating its assortment.

2. Market expansion: Zakupka provides entrepreneurs with the opportunity to enter new markets without significant investments in advertising and marketing.

3. Process optimization and integration with business services: thanks to integration with CRM and other systems, such as the Torgsoft accounting program, entrepreneurs can manage their businesses more efficiently.

4. Increased sales: entrepreneurs can attract more customers and, accordingly, increase sales.

5. Cost reduction: using Zakupka as the primary sales platform allows for reduced costs on renting retail space and maintaining staff.

6. Customer reviews: customer reviews can improve your products and services. 

7. Advertising opportunities: using advertising tools helps increase sales. For example, a clothing store can promote a new collection using paid ads on the platform.

8. Sales analytics: tools for tracking sales and marketing campaign effectiveness. For example, a beauty salon can analyze which services are in highest demand and plan relevant promotions.

Zakupka is an effective platform for Ukrainian entrepreneurs, enabling them to sell goods and services, attract new customers, and increase the visibility of their business.