How to set up shop on OLX?

What is an OLX store?

OLX store 一 a business page on the OLX website, an analog of an online store for an entrepreneur.

What is the difference between a business page on OLX and a regular profile?

The OLX store differs from the usual profile in its appearance and opportunities for the seller.
You can post several ads for free in a regular profile. Each section has a limit of free ads. You have to pay extra for additional ads. In a business profile, all ads are paid.

Why do you need an online store on OLX if you have a regular profile?

• The classifieds page contains several products with photos, prices, and descriptions.

• In your personal account, you can filter ads by category and price. For sellers with a large assortment, the filter will help you find products faster.

• A personal link to an online store will look like the name of the store with the ending olx.ua, for example, magazine.olx.ua.

• You can post a link to the main website or social media profile in the OLX.

OLX prohibits links. which:

• lead on sites-competitors OLX,

• infringe on copyrighted content,

• contain information prohibited by the law of Ukraine.

Tariff plans on OLX

How many ads can I publish in the OLX store?

OLX has no restrictions on the number of ads. If a seller needs to place more ads than the number specified in the tariff package, you can purchase several packages. The more ads you buy, the cheaper the cost per ad.

Which tariff should I choose?

There are 16 types of products on olx:

You choose a tariff plan based on your assortment

• If you have products from the 1st section, choose Start or Premium.

• If you have several types of products - Mega, you can place ads in several sections at the same time.

• If you have more than 1000 products, call the OLX manager, he will offer an option for large businesses, 一 they will create an individual tariff for you.

The nuances of tariffs

• The tariff packages are valid for 30 days, after which OLX transfers the seller's account to a regular profile, but without the ability to publish free ads in this section.

• If the seller has used up all the placements from the 30-day plan and still has the product, you can buy an additional package or a regular paid ad. This ad will look like a "business" ad for the next 30 days. OLX counts 30 days separately for each ad from the moment it is published.

• If the seller has not used all the placements from the purchased package within 30 days, they cannot be transferred to the next period, and the package expires.

• The seller's OLX store will only list products from the categories in which he paid for Start, Premium or Mega.

Interesting features for business on OLX

• OLX delivery

• OLX pro- function. Allows you to work with several products at the same time 一 delete them, activate them, enable auto-renewal. You can import/export goods between your database and the OLX store.

• OLX will move each seller's listing back up the list on the 7th, 14th, and 21st day after publication.

• In Mega and Premium packages, you can select 3 ads and click "Recommend on business page". OLX will place these ads above the seller's other products, highlight them in a red box, and sign them as "Recommended."

• A personal manager advises business customers with Mega or Premium tariffs. For example, they advise on how to improve sales and help resolve conflicts.

• On the OLX website, the buyer can filter the message by the status of "business" and OLX will show him only ads from OLX stores

Who can create OLX-shop?

Any OLX user can convert their profile to a business. It can be an entrepreneur, manufacturer, or private individual. There are no restrictions.

How to create an OLX-shop?

If you already have a profile on OLX

Go to https://www.olx.ua/buypackage → select a category → select a package.

Online store on OLX from scratch

Register. Do the same as described above.

Useful tips. Appearance of the OLX store page

In the My Profile tab, there is a Business Page Settings section.

1. To upload an image for your logo and banner, click the "+" button below the "Logo" and "Banner" fields, select a photo, and upload it. For the logo, a photo of 200x200px is suitable, for the banner - 1366x210px.

2. In the "Page name" field, you can create a link to your OLX store. It is important to use only Latin letters and no more than 20 characters for the store name. The name must be unique: if the site already has such a name or someone claims the rights to it to OLX, you will have to choose a different name.

3. In the "Company information" field, write what you want to tell customers about yourself or your product. This information will be posted on the home page of your OLX store and in the contact information for each of your products.

4. In the Contact details field, you can specify the company's address, up to 3 phone numbers, and a link to another website.

How to decide what to sell on OLX?

Use OLX statistics. Analysts keep statistics and periodically publish articles on the OLX website. For example, in October, information was published:

• During the month, customers made 401 thousand purchases on OLX, paying an average of UAH 700 per purchase

• This fall, people most often order children's toys and clothes with OLX delivery.

What do people buy on OLX?

In 2023, the most popular products on OLX Ukraine were

Electronics: The search for laptops grew by 40%, and for mobile phones more than doubled. Searches for portable chargers also grew in popularity.

Clothing and transportation: demand for sneakers and tracksuits increased significantly, reaching 35 million and 33 million respectively. Demand for bicycles increased 2.5 times. Tactical jackets and seasonal clothing also became popular among children's products.

Home and garden products: generators lead the way in this category with 60 million searches. Other popular products include stoves, mattresses, flour, seedlings, and potatoes.

Products for animals: The number of pet-related queries increased significantly, including a fourfold increase in "give away a pet" and a 63-fold increase in demand for pet transportation. Pet food was also among the top five most popular sections in this category

What is profitable to sell on OLX and what is not?

People come to OLX for things that are difficult to find in stores:

• collectibles, rarities, antiques,

• handmade goods,

• electronics at a lower price than in regular stores,

• furniture and appliances,

• used sports equipment and transportation for children,

• carnival costumes,

• pets.

According to OLX analysts, the majority of requests from buyers are for:

• electronics - laptops (+40%), mobile phones (almost doubled), and power banks,

• children's items - seasonal clothing (sneakers and jackets) and children's transportation, including bicycles and scooters,

• clothing - demand for sneakers, tracksuits, suitcases, and tactical jackets,

• cosmetics,

• household goods - generators topped the list with 60 million searches, followed by stoves and mattresses, flour, seedlings, and potatoes.

Demand for goods increases in the spring:

• for the garden and the city,

• for recreation and sports,

• for construction and repair,

• child transportation,

• auto parts and accessories.

There are products that customers buy in specialized stores. These products should not be sold on OLX:

• jewelry,

• prestigious accessories,

• new cars,

• medical products.

How to find customers on OLX?

You need to attract customers' attention to your OLX store.
To do this:

• make the OLX store page original,

• use the "Recommend an ad" function,

• raise your ad to the top of the list on OLX,

• use the advice of your OLX personal manager to promote your product on the site,

• advertise ads, 一 OLX offers regular and banner ads,

• zaroblyayte vysoky rating on OLX.

To find out more about promotion options on OLX, contact the site's specialists at adv.ua@olx.com.

Seller rating and reviews on OLX

Buyers can rate and leave feedback to the seller on OLX. This is how the seller's rating is formed: it is the arithmetic mean of all the seller's ratings.

OLX recalculates ratings every 24 hours. Buyers can see information about the seller when viewing their ads, for example:

A good rating increases customer confidence in the seller, while a bad rating is the opposite.

What should I do if a seller gets a low rating or a bad review?

OLX specialists can remove a review if:

• the customer told a lie in the review or mistakenly left a bad rating,

• the review violates the OLX rules,

• the rating was left by someone with whom the seller had no transactions or communication on OLX.

In other cases, the situation can also be corrected, 1 good review can cancel a bad one. Respond to the customer's review, find out what the problem is, and help solve it so that the customer can cover their bad review with a good one and your rating will increase.