Calculation of the price for the label

Why do I need the "Price calculation for label" mode?

This is a marketing tool for creating a price tag with a discount from the markup, without changing the product data in the "Stock status" - a price tag with the old price crossed out.

This mode helps stores to label products with two prices and a discount amount, creating the effect of a bargain for the customer.

The practice of price manipulation is common. Attentive shoppers clearly track the price dynamics of the goods they are interested in. Therefore, in order not to lose the trust of regular customers, you should not abuse this tool.

However, there are cases when the use of price tags with crossed-out prices is quite justified:

• Real discounts. When you have really reduced the price of a product, for example, due to a change in season, during promotions such as Black Friday, or when the expiration date is approaching. The changes have already been made in the accounting program, but new price tags have not yet been printed. Here, the crossed-out price will show a real discount, not an artificially inflated price.
• After updating the assortment. If you want to sell out of old models after updating the assortment, using crossed-out prices can indicate a real price reduction to speed up the sale of old stock.
• Selling out of stock. Often, such goods were purchased at the old exchange rate and their price is now completely different, perhaps even unreasonably high. But to sell goods below cost is to operate at a loss. In such cases, a price tag with crossed-out prices will draw attention to the product again and allow you to sell it.

How to use the "Calculate price for a label" mode?

1. Open Merchandising → Price calculation for a label
2. Select the product for which you want to calculate a new price.
3. Click the Set label discount button and specify the desired discount.

The mode is useful for store owners, merchandisers, and marketers. It allows you to easily print prices with attractive offers and promotions, which helps to increase sales. It is especially effective during seasonal sales or special promotions when customers are actively looking for discounts.