Callback
  • From a market stall to a store

  • -

  • From a store to a retail chain

  • -

  • From retail to manufacturing

Software for online store

Which software to choose for an online store?

If you are looking for a comprehensive solution, a reliable and versatile program for an online store — try Torgsoft.

Torgsoft is a comprehensive tool for managing an online store. Torgsoft allows you to control inventory, automatically update prices and product descriptions on websites and marketplaces.

The accounting software for online stores efficiently manages orders and customer interactions, ensuring that no order is lost and all contacts are recorded.

Torgsoft provides quick access to order information, automates the preparation of documentation, and conducts financial analysis, helping to calculate profit and profitability. The software automatically generates reports for management decisions, including fiscal sales accounting with consideration of VAT and excise tax.

Which software to choose for an online store?

Features and advantages of accounting software for an online store

Software for online store

Torgsoft is a comprehensive online trade automation system that includes the following features:

Inventory management in an online store

  • Goods arrival: registering goods in the warehouse, distributing goods across the retail network, reserving stock.
  • Import and export of goods in XLS and XLSX formats.
  • Selling goods in an online store and pick-up points.
  • Transfer, write-off, returns, and defect control.
  • Inventory: checking actual stock balances.
  • Recording storage location in the warehouse.
  • Multi-warehouse accounting, which is crucial for businesses with complex logistics.
  • Dropshipping: supporting the dropshipping model, allowing sales without the need to pre-store goods in the warehouse.

Product management on the website

  • Product catalog: creating and managing a catalog with photos, descriptions, characteristics, prices, and stock levels.
  • Synchronization with the website: automatic updating of product information in the online store.
  • Support for a unified product database and the ability to synchronize with multiple online platforms — online stores, Prom, Rozetka.
Product management on the website

Order processing

  • Automatic order acceptance: importing customer purchases from the website into the accounting software.
  • Order processing: changing order statuses, reserving goods, printing accompanying documents.
  • Sending messages and emails with payment details.
  • Order delivery: integration with Nova Poshta and Ukrposhta.
  • SMS and Viber notifications for customers about order status.

Financial accounting in an online store

  • Managing multiple enterprises: Sole Proprietorships, LLCs, etc.
  • Control over multiple cash registers, settlement and card accounts.
  • Multi-currency accounting.
  • Income accounting from sales.
  • Expense accounting.
  • Profit, profitability, and business valuation calculations.
Financial accounting in an online store

Customer database and marketing

  • CRM system: customer relationship management, tracking order history, communications, and tasks, providing deeper insights into customer needs and improving service.
  • Customer database: storing customer data and their orders.
  • Segmentation: dividing customers into groups based on various criteria, preferences, and purchases.
  • Personalization: sending individual offers.
  • Marketing campaigns: sending email and SMS messages, managing promotions and discounts.

Reporting and analytics in e-commerce

  • Comprehensive trade analysis: analysis of trade operations, including revenue, cash transactions, gross income, receipt details, and month-to-month comparative analysis, providing deeper insights into financial performance and trends.
  • Detailed analysis of goods movement: monitoring stock status, goods receipt, purchases, sales, returns, and write-offs, as well as profit analysis by product items and categories.
  • Order management: reports on prepayments and customer orders allow better understanding of customer needs, improving service and optimizing order logistics.
  • In-depth financial and product analysis: analysis of gross income, product profit, expenses, and income, including goods receipt, sales, cost of sales, discount amounts, and markups, providing a comprehensive understanding of business financial performance.
  • Analysis of trade results by product types, manufacturers, and consideration of seasonal fluctuations.
  • Order and customer interaction management: analysis of customer debt, purchase dynamics, use of discounts and bonuses.
  • Analytics for strategic planning: analysis of stock balances, accounting prices, sales intensity, and ABC XYZ analysis to determine best-selling products.

Integrations

E-commerce cycle

Torgsoft is a program that helps better manage products, orders, and sales in an online store. It has many useful features. For example, you can easily order products from suppliers by entering their information and uploading price lists. This makes the purchasing process easier.

When the product arrives at the warehouse, Torgsoft helps register it, i.e., enter all information about it into the system. You can also set prices, apply markups, and determine discounts, which allows for flexible sales management.

Filling in product information in the software is very detailed – from the name and quantity in stock to specific characteristics. This helps customers find the necessary information on the website.

All changes in the software are automatically updated on the website.

Order processing and shipping notifications are designed to keep customers informed about the status of their orders. You can also set up promotions, newsletters, and offers for different customer groups, encouraging repeat purchases and attracting new clients.

Payment acceptance, fiscal receipt printing, and product shipping are also easily controlled through Torgsoft.

What is needed for accounting in an online store?

  1. Accounting program for online stores Torgsoft-Ultra or Torgsoft-Terminal
  2. Additional option «Online Market», if you need a ready-made online store in 1 day

or

Additional useful options for the online store program:

Software FCR for sales of fiscal goods and formation of e-receipts.
Synchronization with Nova Poshta or Ukrposhta for forming consignment notes and quick dispatch of goods.
Synchronization with Prom or Rozetka, if you also want to sell on marketplaces.
Bulk mailing Viber, SMS, and e-mail for mass mailings and working with the client base.
CRM. Interaction with clients for maintaining a database of clients, which allows systematizing information about buyers, automating communication with them, controlling sales, and analyzing the efficiency of order processing and marketing campaigns.

Online store in 1 day

If you don't have an online store yet and are using Torgsoft Ultra or Terminal, you can launch a full-fledged online store within a few days.

To do this, you need:

Advantages of «Torgsoft Online Market»:

 Quick start without waiting for development and technical difficulties.
 High speed of operation on a modern CMS even with slow internet for buyers.
 Annual payment includes updates and refinements.
 Tight instant integration with Torgsoft
 No restrictions on the number of products, assortment, and number of users.
 AI processing of product photos.

Online store in 1 day

How to start accounting in an online store?

  • Install Torgsoft. You can use the full version of the program for free for 30 days or immediately purchase a license.
  • Add products: type of product, name, description, characteristics, photo, price, etc.

If you already have a website:

If you don't have an online store yet:

  • Choose hosting and a domain.
  • Order a trial access to «Torgsoft Online Market» and use it for 30 days to start selling online. After the demonstration period ends and you purchase licenses, all data will be saved.
  • Keep records in Torgsoft. To ensure that the information on the website and in the store is always up-to-date, maintain the current state of the warehouse in Torgsoft — record goods, register sales, returns, write-offs, transfers, and reservations in the accounting program for the online store.

Q&A

  • Start of e-commerce Start of e-commerce
    • How to create an online store?

      +

      To create an online store, start by determining what you will sell and to whom.
      Add products with descriptions and photos to the Torgsoft accounting software.
      Set a budget. Choose a platform for your store: from ready-made solutions like Torgsoft Online Market to a custom website.
      If you chose Torgsoft Online Market - order the deployment of the website.
      Set up payment and delivery methods to make it convenient for customers.
      For promotion, use advertising in Google, social media, and SEO. Study the behavior of site visitors to understand what works and what needs improvement. Update products, run promotions, and follow trends. Don't forget about the importance of good customer service — it will help attract new customers and retain old ones.

  • Marketing in an online store Marketing in an online store
    • How to create a loyalty program for an online store?

      +

      To create a loyalty program for an online store in Torgsoft, you first need to create types of loyalty cards through the "Marketing > Discount Card Types" section. Add card types, such as Standard and Gold, specifying the conditions for accruing bonuses, their accrual periods, percentages, and conditions for burning bonuses. After that, in the "Marketing > Discount Policy" section, create a cumulative discount policy for each card type, specifying the ranges of accumulated amounts and the corresponding bonus percentages.

      Next, set up the loyalty system for customers through the "Marketing > Clients" section, specifying the discount accrual method as "Loyalty System" and selecting the discount card type for each client. When selling goods to customers, they will receive bonuses that they can use to pay for future purchases. Payment for goods with bonuses is done by selecting the "Pay with bonuses" option in the additional actions on the sales form.

      It's important to note that bonuses are not accrued on items with product discounts or wholesale prices, and they can be canceled or converted into cash according to the loyalty program settings. When returning a product for which bonuses were accrued, the bonuses will be deducted from the client's card. This loyalty program allows you to attract more customers and increase their loyalty to the online store.

  • Choosing accounting software Choosing accounting software
    • Which software to choose for order management in an online store?

      +

      Torgsoft is a comprehensive solution for automating order accounting in online stores. The software allows you to create and manage various documents, such as commercial offers, invoices, waybills, tax documents, certificates of work performed, warranty certificates, as well as fiscal and product receipts. It provides the ability to customize templates for these documents, making the process more flexible and automated.

      In terms of pricing, Torgsoft offers features for editing sales prices, checking with price lists, providing discounts, and adjusting prices when printing VAT. Financial accounting includes payment control, importing bank statements, managing debts and postpayments, accounting for expenses and revenue, and working with gift certificates and bonuses.

      Inventory management allows you to reserve products, control shipments, and work with postal services. Integration with online stores, automatic order synchronization, and notifications about new orders simplify the process of managing online sales. Marketing tools, such as customer base management, sending messages via SMS, e-mail, and Viber, as well as analyzing order activity, help improve sales efficiency and customer service. Thus, Torgsoft is an ideal choice for online stores looking to optimize their processes and enhance service.