Callback
  • From a market stall to a store

  • -

  • From a store to a retail chain

  • -

  • From retail to manufacturing

Full video review of TOM: synchronization with Torgsoft, work in CMS, order processing

01.10.2025 14:59
Maria Hladkykh
Maria Hladkykh

Developer of technical documentation, author of video tutorials, host of Torgsoft Podcast

Natalia Mitroshina
Natalia Mitroshina

Author and content analyst on trade automation

In the new video review, we introduce you to the “Torgsoft Online Market” option and explain how an online store on TOM works. 

In particular, in the video you will learn about:

  • setting up product database synchronization between Torgsoft and your online store on TOM;

  • preparing the synchronization file, which categories should be filled in;

  • working with the TOM admin panel: how to fill in the main sections and settings in the “Content Manager” dashboard (categories, product features, filters, site SEO, user data, blog);

  • customizing the homepage, footer, product display on pages, site color themes and its design (button styles, fonts, labels, etc.);

  • how to add information about your online store, physical store addresses, set up delivery and payment methods, technical parameters (server, notifications, sitemaps, etc.);

  • an overview of third-party services to improve the functionality of your online store and data collection (social networks, Google Analytics 4, Google Tag Manager, KeyCRM service);

  • creating an online order on a TOM test site and receiving it in the Torgsoft program; issuing an invoice and a delivery note in one system.

Torgsoft and TOM guarantee full trade automation and synchronized sales in both offline and online modes. 

00:00 — Introduction

00:18 — What is TOM?

00:50 — How to fill in a product card?

01:50 — Settings for product database synchronization

02:50 — Tools panel in TOM

03:50 — Categories for SEO work

04:13 — Blog settings

05:40 — Delivery settings

06:25 — “Payment” tab

07:15 — Third-party resources setup

08:00 — Online store design

09:15 — Example of order processing

13;00 — Where to see the order in the Torgsoft accounting program

13:30 — Invoice for the order

14:35 — Summary

Add comment

Add comment
Thank you for your feedback! It will be published after being reviewed by a moderator.
Related articles