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Prom

05.08.2024 12:10
Volodymyr Vytyshchenko
Volodymyr Vytyshchenko

Trade automation expert at Torgsoft

 Prom (https://prom.ua/)

Founded in 2008, registered in Ukraine. Main purpose — e-commerce.

Purpose: online sales of goods and services.

Types and formats of publications: advertisements for the sale of goods or services, product descriptions, special offers and promotions, news and blog.

Style and frequency: informative announcements, as needed.

Prom.ua — one of the largest marketplaces in Ukraine

Prom.ua — one of the largest marketplaces in Ukraine, where every third online purchase is made. It provides entrepreneurs with the opportunity to create online stores, sell, and promote their goods and services. 

How to start selling on Prom.ua

  1. Registration: register on the website by providing your phone number and email.

  2. Choose a tariff: select a tariff that suits your business.

  3. Add products: upload photos and descriptions of the products. This can be done manually or using the Torgsoft program, which will automatically synchronize products, prices, and photos.

  4. Receive orders: after receiving orders, pay a commission only for successful sales.

  5. Top up your balance: maintain your balance to continue listing products.

Benefits of Prom for business

  • Large audience: 52 million visits per month, 3-4 million purchases per month.

  • Ability to list from 1,000 to 10,000 products in the Prom catalog. For up to 1,000 products, the commission on sales ranges from 5% to 16%, depending on the category. 

  • Product category distribution: with commission for orders and clicks. You can create categories of products ordered through the cart and those ordered by phone. 

  • Customer support: a developed technical support system that helps resolve any issues that arise for sellers and buyers.

  • Convenient mobile app for sellers "Prom Cabinet" allows for quick order processing. 

  • Synchronization of the store with Torgsoft. A convenient seller's cabinet on Prom allows you to import products and orders into the accounting program with one click, issue fiscal receipts, and more. 

  • Free delivery to Rozetka pickup points for buyers.

  • Analytics and reporting: detailed reports on sales, store visits, and the effectiveness of advertising campaigns.

  • Compensations and bonuses for sellers. After registering on Prom and purchasing a basic tariff, the seller receives consultation from a manager and technical support from the marketplace. They can also join the Sellers Community on Facebook.

Cost of opening an online store

As of August 2, 2024, Prom.ua offers various tariff plans depending on the number of products you plan to sell. For example:

  • 1,000 products: UAH 4,600/year for the site and UAH 1,300 for promotion.

  • 6,000 products: UAH 5,200/year for the site and UAH 2,500 for promotion.

  • 10,000 products: UAH 7,500/year for the site and UAH 4,000 for promotion.

An alternative to Prom is Torgsoft Online Market, which has no restrictions on the number of products uploaded to the site. 

Synchronization with Torgsoft

Prom allows synchronizing your store with Torgsoft

Prom allows synchronizing your store with Torgsoft, which simplifies working with products and orders. All operations can be performed in Torgsoft without switching between the program and the Prom admin panel.

Uploading products to Prom

You can describe the product, attach photos, and upload products to Prom.ua. This includes synchronizing the following data:

  • Name

  • Description

  • Stock quantity

  • Photos

  • SKU

  • Barcode

  • Wholesale and retail price

  • Product individual properties (color, size, volume, etc.)

Working with orders

Orders from Prom

All information about products is stored in the program, so there is no need to create a separate product catalog for Prom. It is enough to upload the catalog from the accounting program to the Prom server, which takes a few minutes. 

An order from Prom automatically enters Torgsoft, including all order details. The manager can process the order, send it, and the order status is automatically updated on Prom, informing the client.

PromPayment

Prom.ua offers PromPayment — a secure payment method for buyers and sellers. The money is held in a transit account until the buyer receives the parcel.

Tips for successful work on Prom

  1. Properly present your products: the name, description, images, and other information about the product must comply with the rules: the name should be clear and understandable, without unnecessary symbols and capital letters; the description should detail the product's characteristics, including its purpose, features, and usage conditions; images should be high-quality, with a white background, without watermarks and foreign objects.


Програма обліку товару для інтернет-магазинів, крамниць, торгових точок, складів та виробництва


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