Page 24 - Trade management

How a network owner can avoid blind management: monitor sales, margins, turnover and discrepancies at the cash register to see problems earlier

The Psychology of Store Display: Cross-Merchandising, Entry Zone, Shelf Levels, Lighting, Demand Triggers, and Aisle Comfort for Sales Growth

How to choose a profitable shopping mall in Ukraine: security, generators and shelter, traffic, location, anchor tenants, lease terms and costs

How to do joint promotions with local businesses: choosing a partner, event formats, cross-promotion, vouchers, action plan

How Discount Cards and Certificates Boost Customer Retention: Breakage, Subscription, Habits, B2B, Tiered Pricing

Organize complaint handling so customers receive a clear response, an explanation of what happens next, and a follow-up check. Listen to the complaint, clarify the circumstances, acknowledge any confirmed mistake, and state the expected time to correct it.

How to boost holiday sales: short sales, early discounts, "mystery boxes", psychological pricing, loyalty and bloggers

Build a promotion plan with a clear goal, audience, offer, and actions. Set a budget, allow for your own time, and decide how to track results. Choose channels you can keep up with.

Promoters: how to get measurable leads from offline contact, set up control, script, work radius, and minimize risks

In-store tastings: how to increase shelf sales, prepare a promotional table, coordinate promotions with the network and evaluate the result

Acquiring for sole proprietors: how to accept cards, requirements, fines and record commissions and payments in Torgsoft with a POS terminal

Minimizing internal fraud risks in retail with Torgsoft. Analysis of staff theft schemes, security settings, and inventory control.