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Promotions and sales: example conditions

12.04.2017 00:00

This video is from 2017. The program’s design has changed considerably, and it has more features. However, the way many modes work has stayed the same or is very similar. We are updating the knowledge base and video lessons. Since 2022, videos have been in Ukrainian only.

What the webinar covers

The recording looks at a seasonal sale, a discount on the previous collection when other goods are purchased, offers based on the number of items, and a discount based on the purchase total. For each scenario, define the qualifying goods, discounted goods, period, and stores separately. The amounts and specific examples in the 2017 video are historical and are not ready-made rules for your store.

How to apply a rule now

Create a promotion in «Маркетинг → Акції» and set its conditions for the required product range. Before launch, check sales with different combinations of goods to make sure the discount does not apply outside the conditions. If another discount already applies to an item, check the priorities in the settings. When the period ends, turn off the promotion and assess the result based on sales and profit.

More details: Promotion setup; Discount priority