This video is from 2018. The program’s design has changed considerably, and it has gained more features. However, the way many modes work has stayed the same or is very similar. We are updating the knowledge base and video lessons. Since 2022, videos have been exclusively in Ukrainian.
Preparing the campaign
Decide who should receive the message: your entire customer database or a selected group based on purchases, birth date, or another relevant criterion. Check that phone numbers are current and that customers have agreed to receive communications. Create a brief, clear template, check personalization fields with test recipients, and set the sending channel. The 2018 video shows TurboSMS settings; check the service’s documentation for its current settings.
Sending and analysis
Before launching, review the recipient sample and send a test message. After sending, check delivery status and, if the campaign is linked to sales, compare its results with receipts and revenue. Other possible scenarios include birthday greetings and messages about an issued invoice. The webinar shows an older interface; the current options page describes the available channels, templates, and analytics.
More information: Bulk messaging to customers
Go back to the previous step