Page 12 - Trade management

Bookstore owners can compare seven Ukrainian online bookstores and follow a practical procedure to check editions, stock, payment, and delivery.

A practical plan for renting children’s goods without a security deposit: choose products, calculate costs, prepare contracts, and keep records.

How to investigate store errors, talk with an employee, improve oversight, and act lawfully if misconduct is confirmed.

Learn how video surveillance and sales records can reveal awkward aisles, help reduce queues, and show whether store changes are working.

How to select customers for a campaign, craft a relevant offer, obtain consent for advertising, and calculate campaign results.

What you can learn from ROZETKA, EVA, Epicentr, ALLO, COMFY, Citrus and Foxtrot: seven practical ideas for your own store.

How to write posts, present products, and measure content results: nine tips, examples, and a working plan for store owners.

Learn how to plan a mystery shopping visit, create a questionnaire, evaluate different shifts, and use the results to improve store operations.

Start with cleanliness and ventilation. Then test a subtle scent for two weeks, tracking complaints, sales, and costs.

A practical plan for opening a pet shop: check demand, choose premises, source packaged pet food, plan the budget and manage daily records.

Show shoppers product details, photos, the full price and availability. Use your store’s data to check which changes make choosing easier.

How to test demand, calculate costs and plan a small business when the time you can work depends on caring for your child.