Page 19 - Trade management

Starting a business from scratch is an interesting and promising task. How can you start a business from scratch without significant investments? Small business ideas from scratch, useful tips and development strategies.

Weak demand, limited reserves and cautious buyers. Retail actions: analytics, pricing, inventory, loyalty and operating during power outages.

How retail businesses can sell through Instagram, TikTok and Threads: where to start, 2026 trends and how to collect customers in the Torgsoft database

When Entrepreneur's Day is celebrated in Ukraine and what to gift a business owner: ideas for relatives, partners, and the team, tips, and a list of things better not to give.

What technologies a store needs: accurate stock balances, channel synchronization, fast checkout, personalization, analytics, AI, and data protection.

Build a checklist around each stage of the shift: preparing the workstation, checking products and prices, serving customers, recording unfinished tasks, and reviewing the day. For each item, fill in the required inputs, person responsible, deadline, and expected result.

Build a short product video around one customer question: what problem the product solves, what feature it has, how the options differ, or how to use it. Plan the shot sequence, captions, and the viewer’s next step in advance. Before posting, check that the model and features shown match the product you are offering for order.

Choose a model for the specific clothing samples: match sizes, arrange a fitting and review test shots. Agree on the shot list, costs, acceptance criteria and image usage before the shoot. If no model is available, you can use a mannequin.

Prepare materials that explain your products, choose a manageable posting schedule, and assign responsibility for messages. Track Reels watch time and campaign traffic to your website. Visits, inquiries, and payments are different outcomes: views and clicks alone do not confirm purchases.

Prepare information about the premises, people and equipment for a professional air conditioning assessment. Then compare written proposals: specifications under the same conditions, itemized costs and warranties. Clarify separately how fresh air will enter the store.

Start by calculating average transaction value and comparing it with the number of purchases, revenue, and gross profit. Then test one relevant offer: a higher-priced product option or a compatible add-on. Decide whether to continue using it based on the combined results.

Prepare an order for handoff to the carrier with a step-by-step plan: check the items and customer details, confirm the shipment, pack the parcel, measure it, and create the waybill. Assign someone to each stage and send the customer tracking information after the shipment is handed over.