Page 17 - Trade management

We have gathered the most common marketing metrics that measure the effectiveness of advertising campaigns and marketing activities in retail

Salespeople's misconceptions about the effectiveness of certain trading methods often lead to negative sales results. Many managers make the same mistakes in communicating with customers without even realising it. How to avoid them?

Choosing a product niche is the first and most important step in the dropshipping business. Here are 9 keys that will help you choose the right product category to run a profitable and competitive business

Emotional burnout is a syndrome of constant fatigue and emotional exhaustion. It is especially prevalent among people-to-people professions, i.e. where there is constant communication. How to identify and avoid it?

YouTube is one of the largest video social networks of today and one of the most powerful marketing tools. How to create and develop your YouTube channel?

Gotoshop is a modern marketplace that brings together hundreds of sellers and brands on one platform. It offers a variety of products that can be purchased at discounted and promotional prices

A product card is a template that contains information about a product: its characteristics, images, cost, terms of use, and other data that form the buyer's idea of the product

A CRM system is a multifunctional accounting tool that integrates all business processes into a single plane: it builds customer bases, records sales, forecasts demand, and improves in-store service

How to start a dropshipping business on your own? What is dropshipping? Advantages and risks of the business model. The main stages for starting sales, common mistakes of sellers at the start of a business

There are both objective and subjective reasons why customers abandon shopping carts. What actions should be taken to encourage customers to complete their purchase on the website?

How to develop an online store blog? The main actions that will help your website to take the first positions in search results: creating and distributing content for the blog, design, keyword research, etc.

New rules of the game in the advertising industry: audiovisual and audio media instead of TV and radio, sharing platforms and display of weapons in advertising